Monday, June 16, 2008

Cave Paintings, Baseball and Connecting

By Keith Thirgood Theres no such thing as a captive audience–any of us can tune out at will. It may surprise you, then, to know that keeping peoples attention in this high-tech age takes the same know-how we had in neolithic days. The evidence of cave paintings points to our ancestors grasp of the power of image and symbol. Their striking use of imagery was likely matched by equally powerful storytelling. To explain the nature of their business, many consultants create information packages. However, communicating is not simply the act of sending information to an audience. Picture this: Youre in a park and, unexpectedly, youre hit by a baseball. That baseball is information, but you werent expecting it, so you dont know right away what to do with it. Had you seen it coming, you be at home plate waiting with a bat–but connecting with it also depends on how well the ball is pitched. Most, if not all, of us are stressed out by information overload–a lot of unexpected or badly thrown baseballs hitting us all the time. And we dont know what to make of them. Thats something we often forget when were at the throwing end. To communicate effectively, we must find a way to encourage the other person to join us, to involve them in the game. First, we must get their attention, bust through the clutter, open their eyes and engage their hearts and minds. Our chance of success is greater if we use symbols, imagery and metaphor–verbally and visually. Humans come equipped with an amazing ability to interpret visual communication. Our brains are pre-wired for associative thinking, a ton of information is rapidly compiled from the almost overwhelming onslaught of raw data sent to our brains by our senses. By early childhood, the human brain already has already built a vast database of memories and powerful, evocative associations from which to draw. Connecting abstract concepts with concrete images (making the intangible, tangible) is the work of an instant. Most of us are able to grasp complex concepts once we think of them in terms of images. (Do you know anyone who did not understand, in the twinkling of an eye, just what Faith Popcorn meant by cocooning?). The amazing thing is not that a picture is worth a thousand words; its the speed of light with which we assimilate that picture and understand those thousand words. And its this speed that we want to take advantage of in our marketing communications, because our audience is only going to give us the briefest fraction of time before they mentally “channel surf” out of reach. One word of warning about the power of metaphors–dont explain them; let your audience make the link for themselves. The power rests in the delight of making the link; to have it explained would belabour the point. (Much like having a joke explained, if it didnt get a response, it wasnt well presented and no amount of explaining will help.) If you recognize and use the power of symbol, image and metaphor to your advantage, you stand the best chance of triggering the response you want from your audience. Keith Thirgood, Creative Director Capstone Communications Group Helping businesses get more business through innovative marketing http://www.capstonecomm.com/ Markham, Ontario, Canada 905-472-2330 Subscribe to Thrive-on-line http://list.capstonecomm.com/mail.cgi?f=list&l=thrive_on_line Article Source: http://EzineArticles.com/?expert=Keith_Thirgood http://EzineArticles.com/?Cave-Paintings,-Baseball-and-Connecting&id=1774 legal available payday loans laws on cash advance no credit check auto loaned money and got sex
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Thursday, June 12, 2008

Orange SPV M5000 - Workstation On Your Palm-

By [http://ezinearticles.com/?expert=Keith_Rickwood]Keith Rickwood Based on company’s commitment to provide with the widest range of mobile devices, Orange launches its newly created signature device for business range - the SPV M5000. The mobile is a combination of a new lap-top style 3G phone and connected PDA. It is designed in a way to provide quick, easy and high speed access to the internet, as well as the remote office application and a full voice capability. This pocket- sized, sleek phone runs on Microsoft Windows Mobile 5.0 and offers a genuine alternative of carrying a laptop, PDA and phone. SPV M5000 is extremely user-friendly and includes important features such as a customized Orange Homescreen along with an icon for shortcuts, a pivoting screen and a QWERTY keyboard. The phone also has a stylus-driven PDA with a screen display, to automatically switch from landscape and portrait. The phone is one of the first device to take the advantage of Microsoft Window Mobile 5.0. Through this it provides all the advantages of functionalities and applications of a desktop PC. SPV M5000 provides its user a familiar environment of a PC, with Microsoft applications like Word, Excel, PowerPoint. The anatomy of SPV M5000 has been engineered together by Orange, Microsoft and HTC, and has been optimised for data-centric business use. It comes with a built-in modern, fax capability and handsfree kit. For catering to the requirements of short business trips, the phones comes with a flash memory of 128 MB. Moreover it has an integrated camera, loud speaker, sensitive microphone and supports video playback. All integrated to make SPV M5000 suitable for video conferencing. Devices like the SPV M5000 give a good indication of how far business mobile devices have come and how far they can go… [http://www.mobilerainbow.co.uk/alldeals.asp?id=352 ]Orange SPV M5000 [http://www.mobilerainbow.co.uk/ ]Mobile Phone Deals Article Source: http://EzineArticles.com/?expert=Keith_Rickwood http://EzineArticles.com/?Orange-SPV-M5000—Workstation-On-Your-Palm-&id=478436 advance america cash advance in fishers indiana unsecuresd personal loans unsecured business loans virginia payday loan law
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Sunday, June 8, 2008

Tropical Bedding to Take You Away

By Pat Bowlin If you’re of a certain age, then you probably remember the commercials where the stressed out woman soaking in her bath tub exclaims take me away! If you just love tropical breezes, beaches and warm island sunshine, then why not get bold and add some of that same feeling to that bedroom of yours..? Take yourself away with some of the festive touches of the islands, sand and sun! Why not try out a gorgeous tropical print comforter and sheet set? Or how about considering a complete bedding set that has every other single thing you’d need included- like coordinating shams, decorative accent pillows, bed skirt, valence and draperies..? Tropical prints of every style are highly popular now. Whether you’d like more of a floral motif featuring ferns, palm trees or hibiscus- or even beaches, palm trees, surf boards, sunsets or cool tiki huts..they’re all rich, colorful and relaxing options for any bedroom. Just about any colors you’d associate with the tropical feel are available. Select from soft floral pink, warm sun yellow, relaxing sea green or soothing sky blue-to name a few. The only limit to creating your tropical bedroom getaway is your imagination! Some folks have an aversion to buying complete bedding sets that feature themes like this though. They may feel constrained by someone else’s creativity or not like some of the fabric choices. They might prefer to build their bedroom design from scratch, gathering this from here and that from there to complete the look they want. No trouble either way! Remember to keep some balance in your bedroom’s overall look as you’re redecorating for that island feeling though, no matter if you opt for something like a bedding set or do the designing yourself. Don’t go nuts and get matching wallpaper and drapes with any one style of the same tropical theme. It’ll be too much for your senses. Remember that neutral tones, rustic wood, bamboo and jute textures will add that extra touch of authenticity to your tropical bedroom. You could add some tasteful accessories like candles, maybe some incense and a bamboo or jute area rug. How about a ratan, banana leaf, wicker or sea shell lamp for the bedsides? Those would tie everything together nicely. If you have a master bath attached, then feel free to add some of the same tropical touches there too. Maybe try coordinating towels, rugs, soap- holders, soap dispensers or even toothbrushes! With tropical bedding sets sporting names like Tahitian Sunset, Martinique and Kauai, it should be an easy breeze to create a perfect island getaway right there in your very own bedroom! Get hundreds of free, helpful tips about bedding for your home. Visit here for details about bed linens comforters, pillows, blankets, kids and baby bedding here so you can create that perfect bedroom! Article Source: http://EzineArticles.com/?expert=Pat_Bowlin http://EzineArticles.com/?Tropical-Bedding-to-Take-You-Away&id=276409 fast loan easy loans with no credit check payday loans cash advances toledo payday loan help
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Wednesday, June 4, 2008

HTC TyTN - Your Choice Defines What You Are

By [http://ezinearticles.com/?expert=Darlene_Kaitlene]Darlene Kaitlene HTC TyTN the name itself, which is inspired from the SMS language, is symbolic enough for this award winning Smartphone. This new age PDA stands true to its name. It has enormous power, is fully loaded with amazing features, is extremely useful for both official as well as personal purposes. And the shortened version of the name is very reflective of its sleek and trendy look. The size and shape of the HTC TyTN is similar to the MDA Vario but has 3G capability, just like the SPV M5000s. The HTC TyTN is 3G Microsoft Windows Mobile 5.0 based Pocket PC phone. It has got all the wonderful features that anyone looks for in modern day PDAs. It has got high connectivity no matter where you are and what you do. The high speed Internet with world wide 3G gives you instant access to emails and therefore enables you to send and receive mails faster and more efficiently. With full connectivity with Tri-Band UMTS and Quad-Band EDGE, you can stay in touch with all the corners of the world inspite of where you are. Plus there is Bluetooth and Wi-Fi technology which helps you give and receive all the data desired among friends. The looks of the phone are equally great. The model is quite sleek and the appearance is quite up market. This makes the smartphone a very attractive device. What more could people with a passion for gizmos ask for. [http://www.smartdevicesdirect.com/tytn-microsoft-windows-mobile-based-pocket-phone-tytn-p-1279.html target=_blank]HTC TyTN has a sleek and sliding keyboard. The keyboard, due to its ergonomic designs makes typing very convenient. Plus there is a secondary camera for video telephony and synchronized music and pictures so that you can manage them and play them conveniently. The wide screen helps in clear visibility and easy navigation. Overall this PDA can give laptops and other Smartphone tough competition with its lethal combination of power, features and looks. About The Author: Darlene Kaitlene is a renowned business writer who has years of experience in writing technical reviews, product descriptions and product feature analysis of technical gadgets and gizmos. He has won appreciation especially for enlightening people about the latest communication gizmos…the HTC TyTN. For more information contact: [http://www.smartdevicesdirect.com/tytn-microsoft-windows-mobile-based-pocket-phone-tytn-p-1279.html target=_blank]HTC TyTN Article Source: http://EzineArticles.com/?expert=Darlene_Kaitlene http://EzineArticles.com/?HTC-TyTN—Your-Choice-Defines-What-You-Are&id=547702 your personal loan personal loans for home improvemtens and bad credit online decision for personal loans instant payout cash rewards for surveys
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